Andy Walsh, Director of High Performance at Red Bull, describes how simplified consumer hardware innovations loop back to improve systems for elite athletes.
Insight
Walshe: Unbroken Talent Is a Curse Because Performers Lack Proven Resilience
“A talent is a curse because if you come to us as the best in class over, you've been that rising star, the shooting star for your entire career. And you come to us, we know at some point you're going to get beaten. And if you've never been beaten badly and unt…”
Insight
Walshe: Simulating Domain-Specific Stress Fails Because Subjects Know It Is Fake
“If we try and fake a real scenario, they know it's fake, it doesn't work. If we create a stressful scenario where, like stand-up comedy, where they have probably never done it before, they have to stand up in a room and make everyone laugh, they've got to real…”
Disclosure
Red Bull shares almost all human performance data openly
“We share pretty much everything we're collecting, and we have examples of that through our different platforms, and the idea being that, you know, the human entity and understanding what it takes to sort of help that performance Increase is such a complex prob…”
Disclosure
Red Bull Trained Business Leaders Using Simulated High-Stress Athlete Scenarios
“And we just finished a project that sort of focused purely on that, just Various days, various elements of stress imposed by us on the talent, and there was business and athletes mixed together, and the results were astounding, because they just got to practic…”
Prediction Not checkable as stated
Walsh: Elite performance data and training will be accessible to everyone
“At the end of the day, the individual approach to top performers is what's going to be open up to everybody in the next few years, and you see these trends in individualized health and medicine. Back to the point Jordan made, the data is going to be personaliz…”
Insight
Walsh: Copying competitors keeps you behind and ignores culture
“Even if you copied everything you were doing, you're one, you're copying us, which means you're behind us, which is a great thing. And two, but our culture has figured these things out this way. You're going to have to figure out how it applies in your culture…”