Sinofsky: Hardware differentiation is sustainable for only ten minutes
Steven Sinofsky · a16z Podcast | Software is What Distinguishes the Hardware Winners · Jan 2, 2019 · at 8:26
Steven Sinofsky, former Microsoft executive and partner at Andreessen Horowitz, discusses hardware commoditization on the a16z Podcast.
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“You might think you could pick a special part, like, you could pick the best four K camera available, and think that that will be sustainable, but it'll be sustainable for, like, 10 minutes. Because that, that camera will be everywhere, or the capabilities in that camera, and so you really do have to build a software-based business, because software is the part that can't be easily copied.”
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