Assertion certainty 3/5 debate potential 2/5

Perret: Plaid avoided corporate RFPs for its first ten years

Zach Perret · Creating a Supportive Builder Community with Plaid's Zach Perret · Dec 5, 2023 · at 24:24

Zach Perret is the co-founder and CEO of Plaid, a financial technology infrastructure platform. He discusses Plaid's deliberate delay in pursuing traditional enterprise sales and corporate RFPs.

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“So for a long time, we really didn't chase true enterprises. We didn't chase anyone that made us do an RFP. I like, I think we started doing RFPs like 18 months ago because, and then, and so that's quite a long way that the company was 10 years into the company”

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