Justin Bailey, founder of Fig, explains how infinite playtime in systemic games lowers consumer willingness to pay for handcrafted, content-driven games.
“And so it almost makes these experiences, content-based game experiences it sets them up to fail, because people are like, oh, well, that should be free, when it takes, like, a crafting of years to get it right.”
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More from Justin Bailey
Insight
Bailey: Crowdfunding Platforms Organize Existing Communities Rather Than Drive Organic Discovery
“And yet I do think that it is a little bit of a myth that like with crowdfunding, a lot of people think that if you go there you know, with, The, you know, the current platforms that are in place, that organic discovery is fairly large, and we've actually foun…”
Bailey: Game Crowdfunding Mirrors 1970s Film Financing Creative Explosion
“If you actually look at what happened about 40 years ago in films, you'll actually see film financing came about then, and the creators were freed from a studio framework, and it's really interesting to see what's actually happening right now with crowdfunding…”
Bailey: Hollywood Film And Blockbuster Game Techniques Fail In VR
“A lot of the same things that actually worked and the same techniques and with Hollywood films and these big blockbuster games, like, they just don't translate over to the VR experience, which you know, I think potentially you'll see a spotlight on things like…”
Bailey: DayZ Held Steam's Top Holiday Sale Spot Without Discounting
“There's something that's never happened in the history of the Steam sale, which is, it was the holiday side. It was like the Christmas sale. And for the wholesale, they stayed the number one spot.”
Bailey: EA Founder Trip Hawkins Copied Music Industry Contracts For Gaming
“Like if you go back to that 40 years ago, that actually was right around the time when EA was being formed. You had Trip Hawkins, and he went out and he found, and this actually ties in the music industry, like, he got the contract from the music industry and …”
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