The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 14 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Not checkable as stated
YC advisors told Webflow founders to hide having kids from investors
“We went into VC meetings and even at YC, we sort of got the advice of like, just don't mention anything about kids or Because it signals that you're not into your startup or like not going to dedicate everything”
Vlad Magdalin Nov 1, 2019 ▶ 12:39 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Opinion
Vlad Magdalin: Top-tier VC pitches are mostly generic and transactional
“I had so many conversations with like pretty much all the top tier firms, like partners at those firms, and there weren't many standouts, right? Like most of the conversations were kind of the same, like, oh, there's something working. How do we double down? H…”
Vlad Magdalin Nov 1, 2019 ▶ 21:48 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Insight
Vlad Magdalin: Contractual board control is an illusion as startups scale
“The more a company scales, all that stuff gets away from you anyway, even if on paper you own more of the company. I mean, you see the stuff that we work, you see like Travis having to leave Uber. Even though they technically legally had control, like what rea…”
Vlad Magdalin Nov 1, 2019 ▶ 29:00 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Opinion
Magdalin: In 2012 investors believed building web software was wasting time
“Nobody was paying attention to the web space because mobile was the new hotness. So, you know, all the investors, all the companies were kind of like, if you're working on the web, you're wasting your time. You're kind of like building on a dying technology.”
Vlad Magdalin Nov 1, 2019 ▶ 8:00 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Disclosure
Vlad Magdalin accumulated $60K credit card debt and sold cars for Webflow
“We went over 60 K in credit card debt. We had to cash out our four on K even with like massive penalties, sell two cars.”
Vlad Magdalin Nov 1, 2019 ▶ 9:08 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Assertion Not checkable as stated
Webflow met with 70 VC firms during its seed round
“We probably met with 70 different firms, and it was a pretty consistent theme around, well, there's not enough traction yet, or the tool that you're building is not powerful enough for professional developers, and it's too sophisticated for sort of the Wits an…”
Vlad Magdalin Nov 1, 2019 ▶ 15:50 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Assertion Not checkable as stated
Paul Graham advised Webflow to stop seed fundraising at $350K
“And we really just tempted to, I think we went back to PG all Graham and sort of said, we only raised, we're kind of targeting a million dollars, but we only raised 350 so far. And he sort of told us this perspective is like, Hey, look, if this is like stressi…”
Vlad Magdalin Nov 1, 2019 ▶ 17:15 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Opinion
Vlad Magdalin: Active founder angel investing damages focus and team alignment
“I think it personally removes focus. It introduces another thing to worry about, but more importantly, I think it drives a potential wedge between kind of a founder and the rest of the team.”
Vlad Magdalin Nov 1, 2019 ▶ 35:44 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Prediction Didn’t hold up
Vlad Magdalin: Users will build full software products on Webflow within five years
“So I can imagine five years from now, people building the next, not just MVPs, but entire software products on top of Webflow, like the next Airbnb, whatever that idea is, the next Twitter, the next product hunt, all of it.”
Vlad Magdalin Nov 1, 2019 ▶ 37:03 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Assertion Not checkable as stated
Magdalin: Web agency charged over $100k per web design object
“Per object, they charged over 100,000 dollars.”
Vlad Magdalin Nov 1, 2019 ▶ 4:40 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Assertion Not checkable as stated
Webflow team worked 7am to 11pm daily for a year to survive
“There was a season of about a year where we had to, like, really work Honestly, like seven to 11 every day, including weekends with only a few breaks, just because the survival of the business depended on it. We're like literally running out of money.”
Vlad Magdalin Nov 1, 2019 ▶ 13:36 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Disclosure
Magdalin: Webflow pursued breakeven as survival tactic, not planned strategy
“Like, wow, like, we're default dead if we keep doing what we're doing, if we're not going to be able to raise something else, and that's what forced the mindset shift of, we're spending money way too fast, and we might not have this lifeline that somebody else…”
Vlad Magdalin Nov 1, 2019 ▶ 19:32 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Insight
Magdalin: Over-optimizing for cap table control limits company growth and valuation
“I just think sometimes they Over-optimized for that stuff, and wait way too long, and not find this partner that can, like, really amplify your trajectory, and your ability to hire, like, really amazing talent, and all that stuff, so you sort of, like, miss th…”
Vlad Magdalin Nov 1, 2019 ▶ 29:57 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
Disclosure
Webflow spoke with over 100 venture firms prior to Series A
“We talked to a hundred plus over the Three plus years that people knew that we were running breakeven and started to grow and started to get some adoption.”
Vlad Magdalin Nov 1, 2019 ▶ 21:34 20VC: Webflow's Vlad Magdalin on The Journey To Breakeven and Raising A Monster $72m Series A, The Single Most Important Question To Ask When Determining Which Investor To Select & The Challenges of Founders Angel Investing
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