The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 4 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Motivation, not instruction, is the primary problem in health and fitness
“We're solving the problem of providing users direction, such as what do I do when I want to work out or when I want to be active, when we recognize that that was a secondary problem from talking to users, where the primary problem in health and fitness is, is …”
Phil Jacobson Jul 10, 2015 ▶ 2:36 Founders Friday 003: 2m users, $2m Seed Round, 220,000 Instagram Followers with Phil Jacobson, Founder @ PumpUp
Insight
Founders should budget 18 months of runway plus a cost buffer
“You really have to do your best to build out how much money you think you're going to need for about 18 months, and that should provide you enough time to get, to hit the goals you need, or the milestones you need to raise the next round, and then assume every…”
Phil Jacobson Jul 10, 2015 ▶ 13:33 Founders Friday 003: 2m users, $2m Seed Round, 220,000 Instagram Followers with Phil Jacobson, Founder @ PumpUp
Insight
Founders should seek advice from peers just 6 to 18 months ahead
“Talk to people who have been in your shoes recently in the last six, 1218 months, and it's fresh in their mind. They have a lot of lessons to learn, and they're more than often happy to share.”
Phil Jacobson Jul 10, 2015 ▶ 14:01 Founders Friday 003: 2m users, $2m Seed Round, 220,000 Instagram Followers with Phil Jacobson, Founder @ PumpUp
Insight
Jacobson: Non-growth startup tasks are a misallocation of founder time
“Anything that I'm doing that's not focused on growth or engagement is likely not the right spend of time.”
Phil Jacobson Jul 10, 2015 ▶ 18:22 Founders Friday 003: 2m users, $2m Seed Round, 220,000 Instagram Followers with Phil Jacobson, Founder @ PumpUp
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