The Ledger
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Khachab: Choco automated large parts of customer care and account management
“We also automate a large part of our customer care, large part of our kind of more account management can kind of work and replace it with AI.”
Khachab: Giving employees a week off during COVID was a mistake
“First week of COVID, everyone gets a week off. And I said, okay, it might be great. Everyone can adjust the new situation. Like the opposite was the case. Like purpose was gone. So I think that was a mistake.”
Khachab: Choco added $1B in GMV in under a year post-AI transition
“I can tell you our GMV, since this AI transition grew like tremendously, I think it took us with kind of like the two years of COVID break, it took us probably five years to get to one and a half billion-ish, and it took us then less than yet at another billio…”