The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 7 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Adams: Iteration without a strong initial vision cannot build a lasting company
“That notion that you can kind of iterate towards a product or even a company or a business model, if you don't have a strong vision to start out with, your heart won't be in it.”
Adams: Signposting upcoming product changes via email or social is useless noise
“More generally we try not to signposts ahead of time because it's just a lot of noise. Like you get so much email, so much social spam, a message telling you about a change that's coming is just going to fly over your head.”
Adams: Unseating a common enemy is an uninspiring company focus
“Not as your primary focus. Like if you're, if your goal is all around you know, a cervically trying to bring someone down, that's not particularly inspiring. We always focus on what is our vision of the future?”
Adams: Google Wave failed because 2007 browsers and users were unready
“Google wave itself, like the project I work on at Google was really prescient in what it wanted to do in terms of real time communications and collaborations. But it was early for a bunch of reasons, like browsers weren't quite ready. People weren't quite read…”
Adams: Product delight must happen within the first user journey
“Definitely needs to be in the first user journey. I don't think it has to happen in the 1:30 seconds, but I think you need to give them a feel for the product right from the very get go.”
Adams: Signup pages set the tone for the entire product experience
“If you have a crappy signup page that looks like it was made on MySpace in 2006, like that's setting the tone for your product. So they don't have to be immediately wowed, but you need to start giving them kind of the vibe of the product right from the very ge…”
Adams: Canva applies an 80/20 design rule balancing simplicity and depth
“So there's this kind of eighty-twenty rule that we apply where when you first get into Canva, you should be able to get 80% of the value, but then as you spend more time with it, you unlock the remaining 20%, which makes you an expert”