The Ledger
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Qualcomm let Xiaomi rename a chip to avoid negative market perception
“I said to Qualcomm, look guys, we cannot tell a story for this product, right? This product will be received as the same stinky dead fish as Snapdragon six 15 was, so we have to somehow change this game. If you allow me to change its name, Then I think we can …”
Intel and Qualcomm investments will reduce drone hardware consolidation around DJI
“I think that's going to change over time. You know, we're seeing more and more investment from chipset makers like Intel and Qualcomm trying to make it easier for more OEMs to bring drones to market. We're seeing significant contributions to open source flight…”