The Ledger
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AppLovin Operates Without a COO, CMO, CRO, or Chief People Officer
“If you look at our exec team, we have CEO, CTO, CFO, and general counsel. We don't have a CRO. We don't have a COO. Go down the list of other C levels that people might have. We don't have a CMO. We don't have a chief people officer. We don't have any of these…”
AppLovin Core Ad Business Generates Over $10M EBITDA Per Employee
“So if I just went to the core business, Our core advertising products are about 400 people. So call it some very, very high percentage of all the companies EBITDA comes from the core business. So if you then calculate the EBITDA per employee over 400, it's a r…”
AppLovin Restricts Equity Grants to Only the Top 10-15% of Employees
“And we used to believe that every single person should have equity granted by the company. Instead, we went to a place where we said the top 10 to 15% of the company will get equity, and the rest won't.”
Adam Foroughi: AppLovin Achieved a 150 Rule of 40 Score Last Quarter
“I mean, our rule of 50 in the last, rule of 40, sorry, in the last quarter, I think was like a 150.”
Adam Foroughi: AppLovin Platform Reached $11B Ad Spend Run Rate
“We put out that a year ago, the scale of investment on our platform was eleven billion dollar run rate.”
Adam Foroughi: AppLovin Reaches Over One Billion Daily Active Users
“We build a business trying to better, to help an advertiser reach a consumer, drive a transaction inside this gaming audience, billion plus daily active users.”
AppLovin generated over $190M in software revenue in a single quarter
“And that's why last year we did two hundred million in software revenue. And you can just see acceleration this last quarter, we did over one hundred and ninety million in software revenue. So almost the entirety of last year in one single quarter because of e…”
AppLovin Market Cap Dropped 92% in 2022 to Under $4 Billion
“In 22, we fell about 92% to a little bit under four billion dollar market cap.”