Winters: Scalable startup growth is limited to four core strategies
Casey Winters · Welcome 20Growth: How To Hire a Head of Growth? What are Signs of World-Class Talent? How To Structure the Process? How To Onboard Growth Teams? The Relationship Between Head of Growth and CEO and more with Casey Winters, Chief Product Officer @ Eventbrit · Sep 22, 2021 · at 13:22
Casey Winters, CPO at Eventbrite, outlines how founders should categorize scalable acquisition channels before hiring a growth leader.
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“Fire strategies, there's really only a few of them, right? You know, you could scale via sales, you could scale via performance marketing, you could scale, you know, content loops, or you could scale via virality.”
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