Figma shifted its SDR team to manage small transactional renewals
Sean Boscanian · This is why I don't believe in sales quotas | Figma CRO · 20VC with Harry Stebbings · Mar 21, 2026 · at 15:12
Shaunt Voskanian is the CRO at Figma. He outlines Figma's strategy for deploying SDRs to offload small renewals from strategic AEs.
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“Recently we made a new shift, and we said even that we're gonna kind of take the focus away from, and we're using them now in a more pointed way on existing customers and managing small you know, transactional renewals to get those off the plates of some of the more strategic AEs and the strategic work we want them to do.”
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