Ilishayev: In-app referrals will account for 30% of new GoPuff customers
Rafael Ilishayev · 20VC: GoPuff's Rafael Ilishayev on How GoPuff Has Been EBITDA Profitable From Day 1; The Unit Economics Behind GoPuff, With Intense Competition What Happens To The Food Delivery Space & What It Takes To Launch, Grow and Maintain New Markets · Jun 14, 2021 · at 13:17
Rafael Ilishayev is co-founder and co-CEO of GoPuff. He is discussing digital customer acquisition channels and organic growth drivers for the instant-needs delivery platform.
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“I think it's going to grow to 30% of customers this year come from in-app referral.”
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