Buffer uses profit sharing to help buy out short-term investors
Joel Gascoigne · 20VC: Buffer's Joel Gascoigne on The Moment The Founder Is No Longer The Boss, The Questions Founders Must Ask Their VCs and Why We Need A Spectrum of Different Financing Mechanisms Other Than VC · Mar 29, 2019 · at 29:07
Joel Gascoigne, co-founder and CEO of Buffer, outlines the company's roadmap toward long-term sustainability and employee/founder self-ownership.
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“We've been doing profit sharing for two years in a row now, and we want to keep going more in those directions and helping investors get liquidity when they're more interested in kind of a short-term horizon so that we can become more self-owned over time and really keep control of our destiny so we can keep experimenting and seeing where that takes us.”
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