Varza: TechCrunch France's top post was a guest essay on freemium
Roxanne Varza · 20 VC 061: Roxanne Varza on Pitching A VC in 10 Minutes and Maximising Media Exposure For Your Startup · Aug 10, 2015 · at 17:06
Roxanne Varza, former lead for TechCrunch France, highlights guest posts on business models as an effective PR strategy for early-stage startups.
0:00 / 0:11exact quote · 11.8s
720p mp4 · rendered on demand · StarZero watermark
“I had one company that published a post on why they chose a freemium model for their business, and that post actually ended up being probably the top post of all time on TechCrunch France.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Roxanne Varza
Varza: French tech development has outperformed Silicon Valley since 2009
“The progress and the development that I have seen since arriving in France has really just outperformed Silicon Valley.”
Varza: Startup product launches are not newsworthy on their own
“A lot of entrepreneurs think that their product launch is news, and a lot of the time I have to sit down and tell them, that's not news. Companies are launching every day. There's no reason why yours is special.”
Varza: Relocating abroad provides unique career advantages over staying in Silicon Valley
“So I think it's been actually a huge asset living abroad. Sometimes I think, you know, had I stayed in the valley where everyone is just so remarkable, it's kind of like the top tier is really competing to stand out. I think when you change countries, by defau…”
Varza: Every top-tier US VC firm has invested in Europe
“I think if you look at every single American top tier fund, you will have at least one European investment today.”
Microsoft Ventures provides $500k in cloud credits per startup with zero equity
“No, actually the whole program is completely free so we don't take any equity, we're not charging them even for space it's, it actually comes down to a cloud offer that we're putting in front of them and we're not even, Really forcing them to use the cloud off…”