Rachleff: Customer delight is the ultimate form of virality
Andy Rachleff · 20VC: Wealthfront and Benchmark's Andy Rachleff on Why Delight Is The Greatest Form Of Virality, Why Competition Does Not Matter & What The Future Holds For Automated Personal Finance · Mar 10, 2017 · at 9:54
Andy Rachleff, CEO of Wealthfront, explains why focusing on delighting customers matters more than obsessing over competition, citing lessons learned from Netflix founder Reed Hastings.
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“If you're overly paranoid, you're distracted from delighting your customer, and if you don't delight your customer, you don't create a viral effect because delight is the greatest form of virality.”
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