Biilmann: Figma faces existential revenue threat without end-to-end AI building tools
Matt Biilmann · 20Product: How to Design and Build Products in a World of Agents | Why AI Will Kill Many SaaS Products | What Products Will Thrive and Die in a World of 100M Developers with Matt Biilmann, Co-Founder and CEO @ Netlify · Mar 14, 2025 · at 17:31
Matt Biilmann, co-founder and CEO of Netlify, discusses how AI-assisted prototyping shifts project entry points away from traditional design software tools like Figma.
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“But if Figma doesn't manage to connect that to the full end to end chain of prototyping and building and so on, then this could be a pretty existential threat. To companies like that over time, or at least like a threat to their current revenue model”
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