Cohen: Highly valuable startups often grow without tech press coverage
Alina Cohen · 20VC: Why AI Is More Artificial Than Intelligent, Why Engineering-centric Founders Are Able To Pivot Best & Why Startups Are Like Games with Alina Cohen, General Partner @ Initialized Capital · Aug 30, 2017 · at 4:35
Alina Cohen, General Partner at Initialized Capital, discusses startup growth tactics and challenges the conventional Silicon Valley media playbook.
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“There's this thinking in the valley that there's one right way to do a startup. That you launch it on TechCrunch, you have a press cycle, you network at all these parties, but really there's so many different ways of doing it. There's this whole world of incredibly valuable companies Growing right under people's notice that you'll never read about in the press.”
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