Vassallo: Most VC firms superficially view design as 'drapes and drop shadows'
Steve Vassallo · 20VC: Why The Current Crop Of VC Does Not Understand Design, Why Product Market Fit Is A Liquid Not A Solid & How Graduates Can Optimise Their Career for Personal Development with Steve Vassallo, General Partner @ Foundation Capital · Feb 26, 2018 · at 9:21
Steve Vassallo, General Partner at Foundation Capital, criticizes how the broader venture capital industry approaches product design.
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“I think the vast majority of firms do not understand design fundamentally. I think most folks in the venture industry still think about design as sort of a, you know, as sort of the drapes and the drop shadows, as it were, as sort of styling exercises.”
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