VC Decisions Rely Heavily on Emotion and Intuition Over Data
Joseph Gordon-Levitt · 20VC: HitRecord's Joseph Gordon-Levitt on How Show Business Prepared Him For Life As An Entrepreneur, What Founders Should Look For Most In Their Investor Base & Why The Current Ad Model of Social Is Harming The World's Creative Spirit · Jul 12, 2019 · at 19:10
Joseph Gordon-Levitt, actor and founder of HitRecord, compares fundraising from tech investors to pitching film projects in Hollywood.
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“There is that analytical component, but there's also the emotional component, and even though it seems like everybody in Silicon Valley says that data is the most important thing, what I found in my brief time in this world is, yeah, data is important, and that's Fantastic. But there's also really an emotional and an intuitive component to how decisions get made.”
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