Teli: Portfolio support is the best marketing for a VC fund
Sitar Teli · 20 VC: How To Say No Fast and Efficiently and Why UX Must Always Be At The Core Of What You Do with Sitar Teli, Managing Partner @ Connect Ventures · Dec 30, 2015 · at 11:19
Sitar Teli is Managing Partner at Connect Ventures. She explains Connect's long-term strategy for building firm brand and reputation in the European ecosystem.
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“For us, we've always played the long game in terms of marketing, which is the best marketing we can do is the companies we invest in, and working them really well, and if we do that right, that's how we build our brand, and that's how we build our reputation”
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