Brown: Online customer acquisition costs for DTC brands will continue to rise
Nick Brown · 20VC: 3 Core Considerations When Investing In Physical Product Co's, Are We In A Direct-To-Consumer Bubble & Why Many Sub $100m Funds Are Moving Earlier and Earlier with Nick Brown, Managing Partner @ Imaginary · Aug 6, 2018 · at 11:03
Nick Brown is Managing Partner at venture firm Imaginary. He discusses rising digital marketing and customer acquisition costs for consumer brands.
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“I think we're finding that tax are going up. That's not going to change. The price of online acquisition is going up. That's not going to change.”
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