Eddy Lu: GOAT gained 100,000 users in one week during Black Friday
Eddy Lu · 20VC: GOAT's Eddy Lu on Pivoting From Failing Social Dining App To The World's Largest Sneaker Marketplace, How The Best Founders Pick Their Investors & Why It Is Better To Be Hated than Unknown · Jul 27, 2018 · at 20:01
Eddy Lu, co-founder and CEO of GOAT, explains how discounting high-demand sneakers to retail price led to massive traffic spikes that overloaded the startup's servers.
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“So that week leading up to black Friday, we had over a 100,000 users sign up and it crashed our site every single day.”
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