Taggar: Seed Investing Success Relies on Top-of-Funnel Optimization and Word-of-Mouth
Harj Taggar · 20VC: Biggest Takeaways From Working With Paul Graham and Jessica Livingston, Why You Should Put Off Hiring For As Long As Possible & Why Seed Stage Investing Is All About Optimising The Top Of The Funnel with Harj Taggar, Founder & CEO @ Triplebyte · Jan 20, 2017 · at 17:29
Harj Taggar, founder of Triplebyte and former angel investor, explains the core operational strategy for succeeding as a seed-stage venture investor.
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“Like a seed stage investor is really about optimizing the top of your funnel in the sense of there are only of the hundreds of deals that might be available, a hundred of potential investments that year. Only a few of them are going to go on and be meaningful, and your job is to sort of pick and get into those deals, right? And so, step one is just having those founders know that you exist and come to you, and the way that that happens is by just working really, really hard for lots of founders, whether you've invested in them or not, and generating word of mouth, where next time someone's raising a funding round, that you come up in conversation as someone that you want to work with.”
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