Marolf: Slip-on convenience drives the success of major footwear brands
Gérald Marolf · 20Product: On Running's CPO on How to Create Emotion Through Product | Why 99% of Products Fail and How to Create Cults Around Products | The Biggest Product Mistakes On Have Made & Lessons Learned with Gérald Marolf · Dec 19, 2025 · at 37:16
Gerald Marolf is Chief Product Officer at On Running. He is discussing low-friction consumer preferences and footwear design trends.
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“If you think about big footwear brands these days, and they come in all shapes and forms, Birkenstock, Crocs, Vans, whatever have you, a lot of it is you don't need to tie the shoes.”
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