Insight certainty 4/5 debate potential 2/5

Monthly repeat cohort data dictates when to scale marketplace capital

Paul Hsiao · 20VC: Why You Have To Raise $100m+ If You Want To Go Big Today, The 5 Fundamentals To Starting and Scaling A Successful Marketplace & Why Female Founders Under-Promise and Over-Deliver with Paul Hsiao, Founding Partner @ Canvas Ventures · Apr 9, 2018 · at 12:09

Paul Hsiao, founding partner at Canvas Ventures, explains how venture investors evaluate whether a marketplace platform is ready for growth funding.

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“At that level, when deciding whether you put a lot of capital to work, we look at the monthly repeat cohort data. It really tells you a lot how often they come back, and all the things we just talked about play into and contribute to that cohort data, and that's the truth.”

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