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Slonimski: Hire Young Builders for Growth Over Silicon Valley Executives

Ketty Slonimski · 20Growth: How to Use Influencers to Scale Growth Insanely Fast | How to Optimise User Onboaring for Growth | How the Best Growth Teams Create Organic Growth and Community | Why LTV/CAC Models are BS with Ketty Slonimsky · Oct 3, 2025 · at 43:23

Ketty Slonimski is the Chief Growth Officer at health-tech venture builder Palta. She advises founders on early-stage growth team hiring strategies.

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“I probably would not hire that Silicon Valley. Why? I think what you need to bring to the table is hunger, is lots of dignity, lots of dedication, lots of experimental mindset, and you cannot get there when you basically worked for, like, best-in-class companies, seeing how growth runs there, And you come into a small company, what are you going to do there? You don't have the motivation to work in a lean team. You don't have the motivation to do the dirty job, basically, and to run, like, those, you know, basic experiments to build the infrastructure. I believe it should be someone young, fresh, with the skill set of being a builder and doing that over and over again, because in one quarter you build and optimize for X. In another quarter, You need to rewrite the whole thing, and like, rebuild what you have built, because it doesn't stick anymore. This is the mindset. You need to be ready and open for the changes all the time.”

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