Beykpour: Leadership should distill product review feedback into written bullet points
Kayvon Beykpour · Kayvon Beykpour: How to Structure and Manage the Best Product Reviews | 20VC #894 · 20VC with Harry Stebbings · Jun 8, 2022 · at 40:00
Kayvon Beykpour, former Head of Product at Twitter, explains how executive teams can prevent product teams from getting confused by overwhelming or conflicting feedback during product reviews.
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“And so one of the things we've started doing and maybe there are better ways of doing it, but this is just like the way we've adjusted doing it is after the pro after we have the live product review, we have a debrief as a leadership team. 15 minute debrief where we try and amongst ourselves say, all right, we just talked about a lot of stuff. What's the most useful feedback we can like clarify and write down? Let's like write it down like four or five bullets, right? Like, Hey, like, here's our takeaway feedback for you all. Like, you know, please take it in under, under consideration and like, great job. Thank you. And we found that I think that the simple act of doing that, of distilling the entire discussion into like a few bullets. And putting it in writing as an artifact that the team can refer back to really ensures that teams don't kind of get succumbed to the vortex of like, wait, but he said this and she said that, and what do they actually think we should be doing?”
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“Sometimes see like folks that have only worked at larger companies struggle with this because they're so used to having a lot of structure and clarity around like, okay, my job is this and therefore my expectations are this.”
Beykpour: Simple projects at Twitter required dozens of cross-functional team members
“Whereas like, if you bring that out to Twitter scale, most projects, even the simplest projects at Twitter could potentially have dozens of people working on them. And then complex projects have hundreds of people, right?”