Quarles: Disney Acquired Playdom to Understand Shifting Consumer Media Habits
Krista Quarles · 20VC: A Masterclass in Leadership and Scaling Companies: The Decisions only the CEO Can Make, The Secret To Talent Acquisition and Retention and How To Find The Unscalable Things that are Fundamental To Scale with Christa Quarles, CEO @ Corel Corporation · Jul 29, 2021 · at 6:24
Krista Quarles was an executive at Playdom when it was acquired by Disney, before later becoming CEO of Corel Corporation.
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“When we sold Platum into Disney, a lot of that was, hey, consumers are spending different amounts of time with different types of media. We gotta understand this, and I think that was Bob who leaned in”
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