Taylor: Skateboarding creates genius marketers due to commoditized products
Mikey Taylor · Pro Skater: If You Don’t Plan For This, You Lose Everything · Feb 23, 2026 · at 6:18
Former pro skater Mikey Taylor explains to Paul Morris how the skate industry relies heavily on branding because underlying equipment is manufactured identically.
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“Skateboarding breeds genius marketers because there's nothing really different about the product we're selling.”
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