The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 6 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Yaffe: Dude Perfect will transcend its five original founders by 2030
“Five years from now, I think Dude Perfect will be associated with the brand rather than the founders. You'll see other IP underneath the Dude Perfect umbrella. You'll see other talent underneath the Dude Perfect umbrella, and you'll see a number of other produ…”
Yaffe: Dude Perfect is the first creator brand building a media powerhouse
“No, I haven't built a creator brand into a media powerhouse because it's never happened. We're the first company going through this.”
Dude Perfect CEO: Brand will never become 'edgy' to chase adult demographics
“We're not gonna undermine our brand or the trust that comes along with that just to get, you know, 25 to 34 year olds. We have a big, very, very sizable, especially on YouTube audience that is, you know, in the 14 to 34 They're probably a little bit more casua…”