Milkman: Modeling people as perfectly rational economic actors is absurd
Katy Milkman · Understanding the science of fresh starts (Katy Milkman, behavioral economist) | Masters of Scale · Jan 3, 2025 · at 5:33
Behavioral scientist Katy Milkman reflects on why she originally studied engineering instead of classical economics.
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“I ended up being an engineer as an undergrad because economics did not make sense to me. I just thought, You know, why would you possibly think that people are perfectly rational decision-making agents and model the economy and their decisions that way? This is absurd.”
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