Yaniv Altshuler, CTO at Endor, details Endor's prediction accuracy results on a Kaggle competition involving 300 million point-of-sale transactions.
Insight
Altshuler: Deep learning is inadequate for predicting dynamic human behavior
“Deep learning requires a lot of data, relatively speaking, and therefore, by definition, cannot detect recent changes in the data, emerging patterns, ah, and therefore, it's, ah, really, really, ah, inadequate to predict human behavior that is, ah, actually do…”
Assertion Not checkable as stated
Altshuler: Mathematical invariances guaranteed in all structured human data
“There is a set of mathematical invariances that Are guaranteed to happen in any structured human data.”
Assertion Partly supported
Altshuler: Modern machine learning technologies were developed roughly 50 years ago
“All the technologies that we have today were developed around 50 years ago, plus minus a decade. Even deep learning that is so trendy today, it's basically very large neural networks. Concepts from the fifties matured around the seventies.”
Assertion Not checkable as stated
Altshuler: Endor can run predictive analytics on one week of data
“In addition, because we use social physics as a prior to the data, we can analyze data from very short periods of time. We don't need to analyze five years worth of data. In some cases, even one week is enough”
Assertion Not checkable as stated
Altshuler: Domain and ML expertise can be replaced with computation
“Can we replace domain expertise and machine learning expertise with computation? Our answer, yes we can, and it's not even so computationally intense, but it would require us to take a very, very different approach about data.”
Opinion
Altshuler: Internal data science teams cannot be replaced by automated platforms
“I actually don't think this is the case because I think that nothing and no one can replace internal teams of data scientists and of analytics people because they are the only ones who are familiar with data and their business, and therefore they are the only …”