White: Sailthru has 500 million users in its database
Ian White · Ian White, Sailthru // Data Driven NYC 23 // January 2014 (Hosted by FirstMark Capital) · Mar 3, 2014 · at 8:36
Ian White, CTO and co-founder of Sailthru, details the scale of user profile data managed by the company's personalization platform in early 2014.
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“Each of the five hundred million users we have in our database is a distinct person who has distinct interests and we can form a body of data about this individual which can help us reach that person.”
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More from Ian White
White: Sailthru's co-location hardware paid off within one year
“We looked at it, and it paid off in basically a year after, after purchasing that hardware.”
Sailthru moved its infrastructure off AWS cloud to co-location in 2012
“By 2012, our ops team had grown to the size where it made sense, both on a capex basis and on an operational basis, just to move off of the cloud, to move our infrastructure off of AWS and into our own colo.”
Sailthru processes roughly half a billion events every day
“We process about half a billion events every day.”