Disclosure certainty 3/5 debate potential 2/5

Justin Borgman: Hadapt commands higher selling prices targeting IT with infrastructure

Justin Borgman · Panel discussion // Data Driven NYC #12 // Jan 2013 · Dec 5, 2013 · at 16:57

Justin Borgman, co-founder of Hadapt, contrasts the high-ASP enterprise IT sales model with user-facing analytics tools sold directly to business users.

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“We can charge higher prices. Our average selling price is probably a lot more but we're gonna sell, you know, fewer of them, and it's gonna be to, you know, more specialized audience”

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