The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 4 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Disclosure
Chesky: Airbnb merged product management with product marketing
“What we did is we combined what one might call the inbound product development responsibilities of product manager with the outbound or marketing responsibilities of product marketing.”
Brian Chesky Nov 12, 2023 ▶ 6:59 Brian Chesky’s new playbook
Disclosure
Chesky: Airbnb eliminated UX writing and combined it with marketing writing
“We got rid of A function called UX writing, and we combined it with marketing writing.”
Brian Chesky Nov 12, 2023 ▶ 30:40 Brian Chesky’s new playbook
Disclosure
Chesky: Airbnb operates on a rolling two-year roadmap updated biannually
“Now what we do is we do, we have a rolling two-year roadmap. We don't even really do an annual plan. I mean, we, as you remember, Lenny, when you were at Airbnb, we would have like three month planning cycles. Now, planning cycle is just a budgeting cycle, and…”
Brian Chesky Nov 12, 2023 ▶ 13:51 Brian Chesky’s new playbook
Disclosure
Chesky: Airbnb replaced outside ad agencies with an in-house creative agency
“So we use production partners, but we don't use Widening Kennedy or Shite or any of those anymore. We actually build our own in-house agency, so to speak, which is a creative group.”
Brian Chesky Nov 12, 2023 ▶ 30:24 Brian Chesky’s new playbook
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