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MacInnis: Business processes exist solely to lower volatility but suppress outsized performance

Matt McGinnis · “I deliberately understaff every project” | Leadership lessons from Rippling’s $16B journey · Dec 28, 2025 · at 28:03

Matt MacInnis, Chief Product Officer at Rippling, explains his framework for using financial concepts of alpha and beta in organizational design.

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“Processes in a business exist for the sole purpose of lowering beta. Processes are for decreasing volatility in the output of the system. The downside of a process is that it suppresses alpha.”

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Matt McGinnis Dec 28, 2025 ▶ 12:23 “I deliberately understaff every project” | Leadership lessons from Rippling’s $16B journey
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