Schwartz: Google Penalizes Sites Partially to Curb Surging AI Crawling Costs
Eli Schwartz · Rethinking SEO in the age of AI | Eli Schwartz (SEO advisor, author) · Sep 19, 2024 · at 1:04:41
SEO advisor Eli Schwartz discusses how exponential AI content generation drives up Google's crawling costs and influences search algorithm updates.
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“And this is a huge issue for Google because the amount of content being created is enormous and it's growing exponentially. And Google's trying to crawl everything. They now have more content to crawl, which becomes more expensive for Google. And which is why there you have this backlash by Google against many websites because they're trying to clean the index to save their own costs and to protect the users from having to see this awful content.”
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