Cohn: Avoiding difficult feedback and hoping for improvement destroys startups
Alisa Cohn · Scripts for navigating difficult conversations | Alisa Cohn (executive coach) · Jan 5, 2025 · at 40:17
Executive coach Alisa Cohn discusses how founder conflict avoidance and prioritizing employee comfort over performance standards causes startup failure.
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“You don't want to push them because you don't want to upset them. You don't want to give them difficult feedback. So you're just going to keep hoping it works out. Ultimately that leads to the demise of your company.”
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