Bier predicts most new apps won't have social graphs, entrenching incumbents
Nikita Bier · How to consistently go viral: Nikita Bier’s playbook for winning at consumer apps · Aug 25, 2024 · at 1:26:23
Nikita Bier analyzes the competitive downstream effects of iOS 18's contact access barriers on consumer app startups versus established social platforms.
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“Most likely I think most apps will not have social graphs going forward and this will entrench incumbents even more.”
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