Insight certainty 4/5 debate potential 2/5

Cohen: Releasing AI tools without change management yields only 5% adoption

Tomer Cohen · Why AI is disrupting traditional product management | Tomer Cohen (LinkedIn CPO) · Dec 4, 2025 · at 39:22

LinkedIn CPO Tomer Cohen discusses why cultural change management and incentive structures are necessary for broad employee adoption of AI workflows.

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“I think I see a lot of companies roll out their agents and just expecting companies to adopt. Doesn't work this way. Some will adapt. That tends to be kind of your cutting edge, five percent of talent that just wants new tools and they have a bias for change. But the vast majority needs to work for change management in how they do it.”

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