referral channel
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jul 14, 2024 by Jessica Lachs · across every show →
Everything said about referral channel, oldest first
Jul 14, 2024
Lachs: DoorDash Referral Payback Was Bimodal Due to Online Fraud and Couponing
“And what we noticed was that referral as a channel was a bit misleading when you would look at the average in terms of payback and that it was really a bimodal distribution. And you had one group of really great consumers who were referring other really great …”