procurement

6 statements across 4 episodes · 1 bullish · 4 bearish · 2 people on the record · first statement Nov 24, 2024 by Jen Abel · across every show →

Everything said about procurement, oldest first

Nov 24, 2024 negative
Insight
Abel: Pitching a product as 'better' endangers enterprise deals
“One of the worst things someone can say to me is we're better than X product. Cause then I asked them to define that. And then I asked them like, okay, how do we measure that? And then I say, okay, should we give this company another year to like give them thi…”
Jen Abel Nov 24, 2024 ▶ 30:11 The ultimate guide to founder-led sales | Jen Abel (co-founder of JJELLYFISH)
Nov 24, 2024 neutral
Insight
Abel: Enterprise procurement classifies unclassifiable startups as high-risk with onerous contracts
“Another piece that's important with procurement is explaining exactly what you do and don't do. Because if you say you do a bunch of things and they can't really place you, they're going to send you to the kitchen sink of contracting and MSA. Which are, is goi…”
Jen Abel Nov 24, 2024 ▶ 52:55 The ultimate guide to founder-led sales | Jen Abel (co-founder of JJELLYFISH)
Nov 9, 2025 negative
Insight
Abel: Getting stuck in procurement is usually a qualification error
“And getting stuck in procurement is usually because you're not speaking to a senior enough person and they don't know how to navigate it, which is why, like, that executive needs to be involved. Because as soon as the executive picks up a phone and tries to ge…”
Jen Abel Nov 9, 2025 ▶ 48:10 $1M to $10M: The enterprise sales playbook with Jen Abel
Nov 9, 2025 bullish
Insight
Abel: Land at $100K because $10K deals face identical procurement delays
“So that's why the hundred K is such a safe zone because even for 10 K, you might have to go through procurement. So this is like the surest way to make sure that like you don't listen, I've seen 10 K take nine months to close.”
Jen Abel Nov 9, 2025 ▶ 48:36 $1M to $10M: The enterprise sales playbook with Jen Abel
Nov 30, 2025 negative
Assertion Not checkable as stated
DeWitt Grosser: Procurement is enterprise customers' biggest AI deployment bottleneck
“Their biggest issue in deploying AI is actually just getting through procurement.”
Jeanne DeWitt Grosser Nov 30, 2025 ▶ 43:38 What world-class GTM looks like in 2026 | Jeanne DeWitt Grosser (Vercel, Stripe, Google)
Aug 23, 2026 negative
Insight
Abel: Always send contract drafts as Word documents, never PDFs
“Send a word document. Do not send a PDF. Cause they're going to always red line. Always send a word document of your paper”
Jen Abel Aug 23, 2026 ▶ 1:12:21 84 minutes of enterprise sales alpha | Jen Abel
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