niche differentiator
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Jul 25, 2024 by Roger Martin · across every show →
Everything said about niche differentiator, oldest first
Jul 25, 2024 negative
Martin: Niche differentiation is getting harder due to scale-sensitive R&D and branding costs
“When you think about the costs of differentiation, it's often spending on branding, spending on R&D, R&D sort of innovation. Those two are of the most scale sensitive elements of anybody's cost structure, right? You know, and so being a niche differentiator is…”