liquidity

“Essentially until you have a liquid marketplace, really nothing else matters. And so this should be the primary thing you're focused on defining and then building towards. And this is why you hear a lot of advice to marketplaces to basically cut scope. Down to…”

“The moral is a marketplace business never starts as a marketplace business, because what we think of as a marketplace business is something which at scale is removing the friction of the two sides finding each other. But when you start, you don't have that sca…”