Liquid Death, every mention

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every year anyone Alistair Croll 3Lenny Rachitsky 2

Verbatim, from the transcripts: the passages where Liquid Death comes up

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Just evil enough: Subversive marketing strategies for startups | Alistair Croll Nov 3, 2024 · 3 mentions

  • ▶ 32:18 Alistair Croll Liquid Death has some hilarious marketing campaigns. 2 times in the scene
  • ▶ 51:32 Alistair Croll So, so being able to reframe things, I mean, I mentioned liquid death, but when people talk about positioning, they often look at the dimensions of there and say, how do we compete on those?

The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher) Dec 8, 2022 · 2 mentions

  • ▶ 47:54 Lenny Rachitsky By the way, you forgot to mention a liquid death, which I think is like a dollar water in like a can that just looks really cool. 2 times in the scene
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