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consumer apps

also referred to as: consumer app

3 statements across 2 episodes · 2 bullish · 1 bearish · 2 people on the record · first statement Aug 25, 2024 by Nikita Bier · across every show →

Everything said about consumer apps, oldest first

Aug 25, 2024 negative
Insight
Bier: Consumer App Flywheels Break Down for Users Older Than 22
“It was always very difficult to get the flywheel spinning for anyone after like, 22 years old. That, that was like the cutoff of when People just have, give up on adopting new products.”
Nikita Bier Aug 25, 2024 ▶ 16:16 How to consistently go viral: Nikita Bier’s playbook for winning at consumer apps
Oct 5, 2025 positive
Insight
Cheng: 30% to 40% Day 1 retention is solid for consumer apps
“I think when you have your D one retention, Somewhere around, like, the 30 or 40% mark, like, that's quite solid, I think, for a consumer app.”
Albert Cheng Oct 5, 2025 ▶ 29:51 Finding hidden growth opportunities in your product | Albert Cheng (Duolingo, Grammarly, Chess.com)
Oct 5, 2025 positive
Insight
Cheng: Existing user retention is the primary compounding lever for mature daily apps
“I think, especially if you have a product that has daily frequency, like that's the, actually the retention that matters the most is that like of your existing user base that has developed a habitual pattern, how sticky is your product? And it's that retention…”
Albert Cheng Oct 5, 2025 ▶ 30:48 Finding hidden growth opportunities in your product | Albert Cheng (Duolingo, Grammarly, Chess.com)
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