App Store

also referred to as: appstore

13 statements across 10 episodes · 2 bullish · 2 bearish · 10 people on the record · first statement Mar 19, 2023 by Josh Miller · said 48 times in 22 episodes since 2022 · across every show →

Mentions by year

brought up most by Lenny Rachitsky (19), Ebi Atawodi (6), Shishir Mehrotra (5), Sebastian Barrios (5), Nikita Bier (3), Gaurav Misra (3), Mike Krieger (2), Jason Shah (1)

tap a year for its mentions
0013425820222023202420252026episodesmentions
04820222023202420252026episodes it came up in
001.543820222023202420252026episodesmentions per episode
2026 1 mention in 1 episode
2025 23 mentions in 8 episodes 3 per episode
2024 8 mentions in 6 episodes 1 per episode
2023 9 mentions in 4 episodes 2 per episode
2022 7 mentions in 3 episodes 2 per episode

every mention, scene by scene, with the transcript →

Everything said about App Store, oldest first

Mar 19, 2023 negative
Opinion
Miller: Apple and Google disincentivize rich web apps to protect revenues
“Apple, they don't want you making web apps or applications for the web. They want you making them for the Mac and the iPhone so they can tax you when you do it through the app store. And also surprisingly, Google doesn't want you making stuff more native and i…”
Josh Miller Mar 19, 2023 ▶ 1:21:59 Competing with giants: An inside look at how The Browser Company builds product | Josh Miller (CEO)
Nov 26, 2023
Assertion Not checkable as stated
Conrad: Quibi's model required ranking top 10 in App Store forever
“The math of Quibi, like, did require us to, like, from day one, land in the top 10 and stay there forever. Like, the model would have worked if we could do that.”
Tom Conrad Nov 26, 2023 ▶ 30:27 Billion dollar failures, and billion dollar success | Tom Conrad (Quibi, Pandora, Pets.com, Zero)
Dec 21, 2023
Disclosure
Idiodi: Every App Store launch must have 25 day-one five-star reviews
“So in every app I have ever put on the App Store, on the day I launched the app in the App Store, they are 25 five-star reviews. I will never launch an app and be like, let's hope Lenny loves it. Let's see who the first person to doubt. On the very first day o…”
Christian Idiodi Dec 21, 2023 ▶ 25:41 The essence of product management | Christian Idiodi (SVPG)
Aug 25, 2024 neutral
Assertion Supported
Bier: Hitting #1 in US App Store can now require 300K daily installs
“It used to be, like, a 100,080 to a 100,000 installs but now you have these companies that are just spending extraordinary amounts on ads and, or injecting it into one of their other apps. So between Threads, Timu, and all these other apps that are kind of spe…”
Nikita Bier Aug 25, 2024 ▶ 24:17 How to consistently go viral: Nikita Bier’s playbook for winning at consumer apps
Aug 25, 2024
Assertion Partly supported
Bier: Sarahah reached number one in US App Store despite being in Arabic
“I looked on the app store and the number one app In the United States was an app called Saraha. And it was for sending anonymous messages by adding a link to your Snapchat story. But the thing that was most interesting was the entire app was in Arabic. The num…”
Nikita Bier Aug 25, 2024 ▶ 26:02 How to consistently go viral: Nikita Bier’s playbook for winning at consumer apps
Dec 22, 2024
Assertion Not checkable as stated
Salesforce rejected 'App Store' name because focus groups preferred 'AppExchange'
“Launched AppExchange in like, 2005 or 2006, and we didn't call it AppStore because when we tested the AppStore name and focus groups, customers were like, this is not an AppStore, this is an AppExchange, we're all going to exchange apps and capabilities.”
Marc Benioff Dec 22, 2024 ▶ 10:37 Behind the founder: Marc Benioff
Mar 27, 2025 neutral
Assertion Not checkable as stated
Misra: Thousands still use Captions' delisted social network app
“The social network that we had at the time, we actually removed it from the App Store, so it's not available anymore. But till today, there are people, there are thousands of people that are using it, posting on it, and all the different things”
Gaurav Misra Mar 27, 2025 ▶ 1:19:15 How to win in the AI era: Ship weekly, embrace technical debt, ruthlessly cut scope, and more
Mar 27, 2025
Assertion Not checkable as stated
Gaurav Misra built the initial Captions app in just two days
“Took two days to build. We put it out there and it immediately took off, right? It was absolutely shocking because I built it on a weekend. We put it out there. I call my close founder on Monday and like, it's at the top of the app store. We're getting like, 6…”
Gaurav Misra Mar 27, 2025 ▶ 1:15:19 How to win in the AI era: Ship weekly, embrace technical debt, ruthlessly cut scope, and more
Jun 8, 2025 neutral
Assertion Not checkable as stated
Barrios: Apple Created an App Store Rule Specifically for His Battery-Draining App
“I'm happy to say there is an app store rule that is, was made specifically for me at the time.”
Sebastian Barrios Jun 8, 2025 ▶ 47:23 Mercado Libre: 18k engineers, 30k deploys a day, & their own fleet of planes | Sebastian Barrios
Jun 8, 2025 neutral
Assertion Supported
Steve Jobs personally called developers to explain early App Store rejections
“So the executive team at Apple, including Steve were actually calling developers to inform them that their apps were not going to be approved, that they were taken off the off the app store kind of like trying to avoid them going to the press and just like bei…”
Sebastian Barrios Jun 8, 2025 ▶ 46:21 Mercado Libre: 18k engineers, 30k deploys a day, & their own fleet of planes | Sebastian Barrios
Oct 10, 2025 positive
Assertion Supported
Rachitsky: Google Gemini reached number one on the App Store above ChatGPT
“So just last week, Gemini, Google Gemini hit the number one app in the App Store. I have it right here. It's still number one in the App Store. It's above ChatGPT.”
Lenny Rachitsky Oct 10, 2025 ▶ 4:58 Inside Google's AI turnaround: AI Mode, AI Overviews, and vision for AI-powered search | Robby Stein
Apr 19, 2026 bullish
Prediction Not checkable as stated
Singhal: AI tools will run across all app store software to fix bugs
“There's gonna be like some super skill that's gonna run against every piece of software that's in, in the app store. And it's gonna basically go in and it's gonna fix them all. And then they're gonna get released. They're gonna be like, oh, this sucks. It's ju…”
Nikhyl Singhal Apr 19, 2026 ▶ 18:06 Why half of product managers are in trouble | Nikhyl Singhal (Meta, Google)
Jun 14, 2026 bearish
Assertion Supported
Pincus: Zero of 40,000 new App Store games sustained top 50 ranks
“You know, there was something like 40,000 new games launched last year in the app store and zero, you know, became top 10 hits and zero even sustained top 25 or 50.”
Mark Pincus Jun 14, 2026 ▶ 1:04:16 The hidden pattern behind successful products | Mark Pincus (FarmVille, Words with Friends, & more)
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