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Cieri: Gusto serves over 300,000 small businesses evenly across industries

Michael Cieri · Lessons from Gusto & Square on Finding Your Product Wedge | Michael Cieri · Feb 8, 2024 · at 14:58

Michael Cieri, Chief Product Officer at Gusto, explains why Gusto's core HR and payroll platform remains horizontal compared to other SMB software tools.

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“So if you break down our customer set and we have north of 300,000 small businesses on Gusto now, And you look at them sort of by traditional industry segmentation, it's very evenly distributed across a lot of industries.”

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