Red Bull, every mention
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Verbatim, from the transcripts: the passages where Red Bull comes up
Red Bull's Billionaire Maniac Founder
- ▶ 0:12 David Senra He is the visionary who brought the world Red Bull. 9 times in the scene
- ▶ 3:43 David Senra So when I said earlier that he was paying dividends, you know, somewhere between 508 hundred million to himself a year, and his net worth was, you know, somewhere between 20 and 30, uh, billion dollars, that is from this 49% that he owned… 4 times in the scene
- ▶ 5:27 David Senra The success of Red Bull defies logic in one important regard. 4 times in the scene
- ▶ 6:06 David Senra Masters has proved his marketing genius, especially in the era, this is another funny thing, especially in the era of crisis management, with his early decision to foster rumors about Red Bull's content instead of trying to squash them. 6 times in the scene
- ▶ 8:55 David Senra Red Bull's marketing campaign has always been its claim that it can improve athletic performance. 8 times in the scene
- ▶ 11:55 David Senra He has long insisted that he has no plans to sell or take Red Bull public. 3 times in the scene
- ▶ 14:38 David Senra As far as I know, it's the only biography ever written about the founder of Red Bull, and it is only available in German. 7 times in the scene
- ▶ 18:30 David Senra The press office of the Red Bull headquarters is, is a press prevention office whose task is to say nothing and find a justification for why their boss is unavailable. 3 times in the scene
- ▶ 20:20 David Senra And so let's go into what he was doing before he started Red Bull. 4 times in the scene
- ▶ 24:07 David Senra I don't, I think I might've been using this to try to raise money, but he says there is no market for Red Bull. 4 times in the scene
- ▶ 26:54 David Senra Red Bull started to flourish when bartenders and nightclub operators were convinced that it was a suitable new component for mixed drinks. 10 times in the scene
- ▶ 32:45 David Senra And so even after 50 failed attempts, they're having this conversation where they're like, well, anybody that drinks Red Bull becomes damn strong. 2 times in the scene
- ▶ 34:35 David Senra He's trying to get in Germany finally allowed red bull for the German market as well. 7 times in the scene
- ▶ 37:56 David Senra And then I learned something that was actually surprising because you go look at like Red Bull essentially just has Red Bull. 2 times in the scene
- ▶ 40:48 David Senra Every Red Bull employee from the secretary to the board has a company car. 8 times in the scene
- ▶ 42:31 David Senra And so let's go into this idea that he views Red Bull as a marketing conglomerate. 9 times in the scene
- ▶ 46:51 David Senra I sell Red Bull. 10 times in the scene
- ▶ 50:45 David Senra And hence the entire activity of red bull is to be seen against the background of marketing. 6 times in the scene
- ▶ 56:04 David Senra It's like almost all Red Bull. 3 times in the scene
The Outsiders Who Changed F1 Forever
- ▶ 44:42 David Senra Dietrich Maschus, founder of Red Bull.
- ▶ 44:58 David Senra I think the title's, uh, Red Bull's billion maniac billionaire find founder. 16 times in the scene
- ▶ 50:25 David Senra Once again, what is his first instinct?
- ▶ 52:57 David Senra Less than a year after establishing Red Bull Racing, Mastus acquires a second team. 10 times in the scene
- ▶ 53:13 David Senra But Dietrich wasn't like this as Mastus and his Red Bull empire weren't going anywhere. 4 times in the scene
The Greatest Marketer of All Time and The Cofounder of the Michelin Family Dynasty Andre Michel
- ▶ 19:49 David Senra It's almost like this is like Red Bull before Red Bull. 2 times in the scene
Michele Ferrero's $40 Billion Privately Owned Chocolate Empire
- ▶ 6:29 David Senra There is a bit of the founder of Red Bull when it comes to this. 3 times in the scene
Todd Graves and His $10 Billion Chicken Finger Dream
- ▶ 28:02 David Senra So when I get to that section, mind me of Dietrich Massachusetts, founder of Red Bull. 2 times in the scene
Breakfast with Brad Jacobs + How To Make A Few Billion Dollars
- ▶ 1:08:17 David Senra Uh, the red bull episode that I did, uh, episode three, 33, I think. 2 times in the scene
The Biography of Walt Disney
- ▶ 56:18 David Senra Remember the episode I did on the founder of Red Bull? 3 times in the scene
- ▶ 1:38:36 David Senra Steven Spielberg, George Lucas, Edwin Land, Steve Jobs, James Dyson, the founder of Red Bull, Red Bull, uh, Dietrich Massachusetts, uh, Charlie Munger.
How To Make A Few Billion Dollars by Brad Jacobs
- ▶ 33:31 David Senra Uh, the red bull episode that I did, uh, episode three, 33, I think. 2 times in the scene
Red Bull's Billionaire Maniac Founder: Dietrich Mateschitz
- ▶ 0:12 David Senra He is the visionary who brought the world Red Bull. 8 times in the scene
- ▶ 2:52 David Senra I'm not even gonna try to pronounce, which literally translates to red bull. 3 times in the scene
- ▶ 4:21 David Senra At this point, most histories of Red Bull tend to depart from Mattashitz and focus on Red Bull itself, which is exactly how he wants it. 3 times in the scene
- ▶ 6:06 David Senra Masters has proved his marketing genius, especially in the era, this is another funny thing, especially in the era of crisis management, with his early decision to foster rumors about Red Bull's content instead of trying to squash them. 6 times in the scene
- ▶ 7:11 David Senra Oh, the company let the gossip travel unchecked and even set up a page devoted to the rumors on its website.
- ▶ 8:55 David Senra Red Bull's marketing campaign has always been its claim that it can improve athletic performance to prove it. 10 times in the scene
- ▶ 12:57 David Senra The book that I am going to talk to you about today, as far as I know, is the only biography ever written about the founder of Red Bull, and it is only available in German. 9 times in the scene
- ▶ 18:40 David Senra And so let's go into what he was doing before he started Red Bull. 4 times in the scene
- ▶ 21:54 David Senra And one main theme that runs through this entire story, that's very obvious when you read about him, whether you read articles, a book, anything you, you come across, he has profound, profound self belief, belief, because when he's 41, he… 16 times in the scene
- ▶ 22:28 David Senra I don't, I think I might've been using this to try to raise money, but he says there is no market for Red Bull. 8 times in the scene
- ▶ 27:42 David Senra So he actually helps out in the agency as a freelance employee, just to pay for that marketing advertising that the advertising agency that his friends started is doing on behalf of Red Bull. 3 times in the scene
- ▶ 30:46 David Senra He's trying to get in Germany finally allowed red bull for the German market as well. 7 times in the scene
- ▶ 30:56 David Senra Red bull managed to get approved in great Britain. 4 times in the scene
- ▶ 34:07 David Senra And then I learned something that was actually surprising because you go look at like Red Bull essentially just has Red Bull. 10 times in the scene
- ▶ 42:21 David Senra I think everybody's seen what a Red Bull can looks like. 8 times in the scene
- ▶ 43:54 David Senra And he has stuck to that since the founding of the company, only in the second year of red bull did it accept minor bank financing, which we talked about earlier that he's still. 10 times in the scene
- ▶ 49:06 David Senra That's why we own an F one team.
- ▶ 52:15 David Senra It's like almost all Red Bull. 3 times in the scene